| 000 -LEADER |
|---|
| fixed length control field |
00444cam a22001571 4500 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Glim, Aesop. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
How Advertising Is Written -- and Why? |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New York |
| Name of publisher, distributor, etc |
Mcgraw-Hill Co. Inc. |
| Date of publication, distribution, etc |
1945 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://lucknowdigitallibrary.com/publications/how-advertising-is-written-and-why">https://lucknowdigitallibrary.com/publications/how-advertising-is-written-and-why</a> |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
740204s1961 xx 000 0 eng |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
premarc |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.1 |
| Item number |
G42H |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1st ed. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii; 150 p. |
| Dimensions |
21 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Advertising copy. |
| 9 (RLIN) |
45579 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Item type |
Book |
